Meta ad ideas, on tap
The algorithm eats ad creative for breakfast, lunch and dinner. Vetted Meta experts pitch fresh ideas for your brand every week. You only pay for the ones you make.
For brands spending A$10k+ a month on Meta
01 · The beast
Meta reads your creative first and finds the audience second. Ten versions of one idea are still one idea. Every week it wants something new, and every week someone has to come up with it.
You're the strategist, the buyer and the editor. The beast eats faster than you can cook.
Great for three months. Then it's leftovers. Anything new means another brief and another wait.
Either way, the ideas run out.
The appetite doesn't.
02 · The fix
A bench of vetted Meta ads experts. Accounts by day, your brand by night. They study your reviews and your category, then pitch you ideas. You pick. You only pay for what you make.
Founder, Hook Fountain · Head of growth and marketing for Australian DTC brands
Knows best Trades and hard goods · home improvement · automotive · food and beverage
Pitch ideas in your spare time. Paid every time a brand commits to yours.
Apply to pitch →The rule
Every idea is researched and written by a human Meta expert who has read your reviews and watched your ads. AI sketches the storyboard. That's where it stops.
Human-made. Beast-approved.03 · How it works
Your email and your brand. One click to accept the viewing terms: confidential, evaluation only.
FreeExperts send ideas for your brand by email: the idea in a few lines, and who it's from.
Free pitchesThe idea is locked to you. No competitor in your category gets it. Pass on the rest.
$129 per adResearch, script and storyboard, ready to shoot, in five working days.
5 working daysCommit to one idea at a time. Nothing ongoing.
4 ad credits (about $100 an ad) and at least 10 pitches a month to choose from. Unused credits roll over a month. Cancel anytime.
If what we deliver doesn't match the pitch, we rewrite it or refund you. AUD ex GST.
04 · What you get
The one idea, the angle, and who it is for.
The insight it's built on: your reviews, your ads and your competitors' ads, measured.
Written line by line, ready to shoot or hand to a creator.
A frame for every beat, drawn to Meta's 9:16 safe zones.
Two openings for the first three seconds. Test both.
The proof: the product doing the thing buyers love.
The close and the call to action.
two hooks, one body. shoot once, test twice.
05 · A pitch, up close
Buyers keep praising one thing: after a long dirt road, the gear inside is still clean. It comes up in 61 of 214 reviews and in none of the nine ads running.
"My swag came out cleaner than it went in."
Fictional brand. Figures illustrative, to show the format.
06 · Join the list
Tell us your brand and experts start pitching it. Pitches arrive by email. You only pay when one is worth making.